International trade enter a new market

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The commercial success of the international adventure starts with a good knowledge of the culture, the customs and the political and economic situation of the country.

MPGA provides entrepreneurs exploring new markets with information about:

• government and private sector services;
• activities;
• commerce;
• potential partners.

MPGA gives you access to countries coveted by industry or activity sector by assisting you in four areas of your business mission:

• Target market
• Break-in strategy
• Rigorous verification
• Maximization of a strategic alliance

Target market
Even though a great deal of information is available on the Web, nothing can replace a personal visit to the target market. MPGA can accompany you on the spot and provide information on the competition, the rules and the local networks. It is possible to attend trade shows, conferences and events in the chosen country. Contact MPGA for more information.

Break-in strategy
The choice of a good break-in strategy into the target market is crucial to success. Let the MPGA experts advise you. There are numerous international strategies. You can opt for one or more of the following.

• Agents or commercial representatives, paid
  via brokerage commission, using documentation and samples of your products to promote them.
• Distributors or foreign buyers, buying directly from your enterprise.
• Direct sales to consumers, buying your
  products locally.
• Strategic alliances, allowing you to cut costs by using local enterprises as intermediaries, so that you benefit from their knowledge in distributing and marketing to your target market.